LinkedIn is where you look up and connect with fellow professionals on a business level.
That is all well and good, however LinkedIn is the last place I go when I want to message someone and that is not going to change because they have overhauled the design. LinkedIn is putting a lot of the emphasis on messaging, at a recent preview of the new app CEO Jeff Weiner said that: LinkedIn likes to use buzz words so the ‘Me’ tab is described as a “one stop ship for your professional brand” – which, in English, means you can edit your profile, see who has been looking at your profile ect. As well as being easy on the eye you can also opt out of seeing certain types of content too.
However the new app is a lot cleaner and a lot less clustered than before. I reluctantly use LinkedIn for professional networking so I don’t open the app all that often. However it is a welcome change none the less. Nearly every other social network already have some kind of private message tool so there is nothing really new here apart from LinkedIn arriving late to the party. There is also a new private messaging feature which resembles text messages (because we don’t have enough messenger platforms these days) and replaces the old messaging tool which felt more akin to email. There are now five tabs on the screen in an attempt to de-clutter all of the app’s features into different sections and make it easier to both find what you are looking for and see the important things that are going on in your network. LinkedIn have been working on the app for at least six months and is now finally available on the App Store and Google Play. LinkedIn has made a bold statement in the update logs stating that “email is out, messaging is in.” This morning LinkedIn has launched a big update to their app for users worldwide which introduces a new design and puts messaging to the front. By of us who use LinkedIn on a mobile device will know that the app looked a bit dated and was a bit of a mess to get around.
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